About
Highly accomplished Senior Product Designer with over 7 years of experience, specializing in end-to-end product development, comprehensive design systems, and user-centric web solutions. Proven track record of building multiple 0->1 products and delivering solutions that have generated millions of dollars in revenue. Recognized for impactful design work featured on platforms like Godly, HyperFramer, CSS Winner, Awwwards, and Product Hunt.
Work
Brazil
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Summary
Founded and led a Brazilian design agency providing subscription-based services for websites, applications, e-commerce, and systems.
Highlights
Established and scaled a design agency, successfully acquiring a diverse client portfolio seeking web, application, and e-commerce solutions.
Managed end-to-end client projects, ensuring high-quality design deliverables and achieving consistent client satisfaction.
Developed and implemented a subscription-based service model, optimizing revenue streams and ensuring predictable business growth.
Oversaw all operational aspects, including client relations, project management, and strategic planning, driving business development.
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Summary
Led strategic design initiatives for key products, enhancing user experience and aligning design solutions with core business objectives.
Highlights
Directed the end-to-end design lifecycle for multiple key products, resulting in a significant uplift in user engagement and product adoption.
Developed and implemented comprehensive design strategies that streamlined workflows and improved collaboration across product and engineering teams.
Championed user-centered design principles, conducting extensive research and usability testing to inform iterations and optimize product performance.
Mentored junior designers, fostering a culture of design excellence and contributing to the team's overall skill development and project success.
Remote
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Summary
Provided expert UX consultancy, leveraging data-driven insights to optimize user experience and drive user-centric design solutions for clients.
Highlights
Delivered comprehensive UX consulting engagements, improving user experience metrics by an average of 20% across various client projects.
Conducted in-depth user research, usability testing, and stakeholder interviews to identify critical pain points and inform strategic design recommendations.
Developed and presented data-driven design solutions that enhanced product usability and increased user engagement for client applications.
Collaborated with client teams to integrate user-centered design methodologies into their development lifecycles, fostering long-term design capability.
Remote
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Summary
Designed intuitive and aesthetically pleasing product solutions, collaborating closely with cross-functional teams to deliver user-centric experiences.
Highlights
Executed product design from concept to launch, contributing to a 15% increase in user satisfaction scores for specific features.
Collaborated effectively with product managers and engineers to translate complex requirements into simplified, user-friendly interfaces.
Conducted competitive analysis and user feedback sessions to inform design decisions, leading to a more intuitive product flow.
Contributed to maintaining design consistency across product lines by adhering to and evolving existing design guidelines.
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Summary
Spearheaded the crafting and implementation of design systems to enhance interface coherence and streamline UI/UX guideline application across platforms.
Highlights
Designed and implemented scalable design systems, reducing design and development time by 25% and ensuring brand consistency across multiple products.
Developed comprehensive UI/UX guidelines and component libraries, significantly improving efficiency for design and engineering teams.
Collaborated cross-functionally with product and engineering teams to integrate design system components, leading to a more cohesive user experience.
Provided training and support to facilitate the adoption of design system principles, increasing adherence to best practices across the organization.
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Summary
Led the visual direction of projects, setting UI standards and delivering aesthetically compelling, highly functional designs that ensured design excellence.
Highlights
Delivered high-fidelity UI designs for key projects, contributing to a 10% improvement in visual appeal and user engagement metrics.
Established and enforced UI standards and guidelines, ensuring consistent brand representation and user experience across all digital products.
Collaborated with UX and development teams to translate wireframes and prototypes into polished, pixel-perfect interfaces.
Provided expert guidance on visual design principles and emerging UI trends, elevating the overall design quality of client deliverables.
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Summary
Developed and implemented innovative UI designs, enhancing user interaction and engagement through seamless user journeys.
Highlights
Designed and iterated on user interfaces for various digital products, contributing to a measurable increase in user retention and satisfaction.
Collaborated closely with UX teams to optimize user flows and interactions, ensuring a cohesive and intuitive end-to-end user journey.
Translated complex functional requirements into intuitive and visually appealing UI elements and components.
Participated in design reviews and feedback sessions, continuously refining designs based on user testing and performance data.
Languages
English
Português
Skills
Product Design
Product Design, Product Development, User-Centered Design, 0-1 Product Development.
Visual Design
Visual Design, UI Design, Branding, Graphic Design, Aesthetic Design.
Design System
Design Systems, Component Libraries, UI Guidelines, Scalability, DesignOps.
Adobe XD: UI Design do básico aos protótipos
Adobe XD, UI Prototyping, Wireframing, Interactive Prototyping.
Nanodegree React Developer
React, Front-end Development, JavaScript, Web Development, Component-Based Development.
UX & Design Thinking: Experiência do Usuário nos negócios
UX Design, Design Thinking, User Research, Business Strategy, User Experience, Business Alignment.
Design Thinking
Design Thinking, Ideation, Problem Solving, Innovation Workshops.
UX Design e Research Essencial
UX Design, User Research, Usability Testing, Information Architecture, User Flow Optimization.